Enhancing Customer Communications
 


     > Customer Acquisition
     > Customer Retention
     > Revenue Defense
     > Reports


"This past fall I found that traditional methods of advertising were not generating the floor traffic I needed. Consumers are tired of the same cookie cutter ads and advertising methods. In this turbulent economic time I seek the most effective new advertising methods I can. Customer One® has been a great asset and helped my dealerships stay up to date with current trends. We were able to track customer activity and sales spikes related directly to email advertising with measurable success and I feel is the best value for the dollar I can spend."

Scott Britt - Britt Motorsports
"Using Customer Won over the past year we have seen a marked increase in both our retention and response to our events promoted through Customer Won®. We have found that using the survey tool provides us a unique real time communications tool with our members."

John Custard – Gold's Gym
"The Keep In Touch (KIT) program allows me to stay top of mind with my customers. With current soft market conditions KIT is the most powerful advertising and retention tool I have to use directly with my current customers….who are therefore my best customers. Their word of mouth endorsement to their friends brings us qualified new customers."

Kim Harrison – Coleman PowerSports
 

Customer Acquisition

SalesMaster is our customer acquisition software.
Sales Master allows you to

  • Track the level of effort your sales staff are using to reach their results,
  • Track campaigns,
  • Track Leads and know which ones are more successful.

SalesMaster benefits you because it

  • Increase your closing rates for prospects,
  • Automates and personalizes your follow ups,
  • Tracks the activity for each salesperson to each prospect.
  • Replaces your old paper-based sales books.

Customer  Retention

Customer Retention is accomplished through our member communication modules:

KIT (Keep In Touch)

KIT is an automated pre-scheduled series of emails that are personalized, and touch upon your services you want to sell to your member. These emails are scheduled from the time a prospect becomes a member and include fixed dates like the first day of spring or the member’s birthday.

E-blasts

E-blasts are one-time emails that you send to all of your customers at once. These are newsletters, announcements, or any type of communication you want to send to your customers. Lists can be created to send a more specialized message.

Surveys

Surveys are customized by you to find out;

  • how your salespeople communicated with the prospect,
  • What the members like best about your facility,
  • What new programs that may be of interest to members, OR
  • Anything you want to hear from your customers.

Revenue Defense

Revenue Defense interfaces with your billing software to,

  • Report and provide solutions for Payment Problems with your members,
  • Provide actionable reports on key gym issues.

Revenue Defense benefits you because it

  • Improves cash flow,
  • Decrease delinquent payments,
  • Sends daily, weekly, monthly reporting to your inbox.

Reporting

Reporting throughout the software provides reporting on every aspect of your business from a manager’s point of view to individual employees.

We provide information you need to run your business, and send it to your inbox when you want to see it.

are customized by you to find out;

  • how your salespeople communicated with the prospect,
  • What the members like best about your facility,
  • What new programs that may be of interest to members, OR
  • Anything you want to hear from your customers.